We usually say “Time is money” and this watch is a symbol of that. One of the most expensive watches, known as “Asprey” by Sotheby’s Patek Philippe, fetched up to more of $4 million at a Sotheby’s auction in Geneva, Switzerland.
Patek Philippe, a fine art timepieces luxury brand, just made a record for Sotheby’s in 2018, beating the record of the vintage timepiece Christie’s hammer price for another co-branded Patek Philippe reference 2499, the “Serpico y Laino,” which sold for $3.2 million.
About the history of the brand: the Patek Philippe wristwatch was assembled in 1952 and was sold by Asprey, a luxury products store that has stood in London since the 1700s. Considered as the holy grail of timepieces, this Patek Philippe model is an essential watch to top-tier collectors. But its co-branding is what makes this luxury watch truly rare and exclusive. Manufactured in 1952 and sold in 1956 by Asprey of London, was the most complicated Patek Philippe ever sold by the London jeweler.
This luxury watch with a unique design has been described as “a legend” in the collecting community and is being sold at auction ins Geneva for only the second time in the timepiece‘s history. It was first sold by gavel in December 2006, also at Sotheby’s in Switzerland, for $1.77 million, a world record at the time.
The watch is the first series and houses a dial signed by both the Patek Philippe manufacture and Asprey as well as a case back engraved with Asprey’s hallmark, Patek Philippe, and London import marks. One of the expensive watches of nowadays, Patek Philippe “Asprey,” is perfect to emphasize a luxury lifestyle, because is proving that provenance and history remain key for big sales.